Category: Mobile advertising

Programmatic advertising grows by almost 40 percent

According to the Bundesverband Digitale Wirtschaft (BVDW) e.V. (Federal Association of the Digital Economy), the revenue volume generated by programmatic advertising in Germany in the first half of 2017 was 37 percent higher than the previous year’s figure at 353 million euros. More information and figures are available in...
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New whitepaper about Mobile Programmatic Advertising, by BVDW

German BVDW, an organisation that represents the interests of companies in the field of digital marketing, has freshly published a whitepaper that gives a guidedance about Mobile Programmatic Advertising.   We’re glad that we (Jaduda) have been asked to share some of our insights to a greater audience. The whitepaper...
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Quick Recap – Mobile Ad Summit in Berlin (21st April)

Just recently we’ve been to the Adzine – Mobile Ad Summit in Berlin. It’s been a pleasure to meet all Mobilistas & Tech-Suppliers from all over Germany, as well as media planners from top agencies and advertisers. As Mobile Advertising has been a big BuzzWord for the last years,...
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Quick Recap – Mobile Ad Summit in Berlin (21st April)

Just recently we’ve been to the Adzine – Mobile Ad Summit in Berlin. It’s been a pleasure to meet all Mobilistas & Tech-Suppliers from all over Germany, as well as media planners from top agencies and advertisers. As Mobile Advertising has been a big BuzzWord for the last years,...
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Berlin Mobile Companies see changes in App-Advertising!

Berlin Mobile Companies rock! 😉 Hurrah! We’ve been mentioned in an Article by Adzine regarding  companies that started in providing services for app promotions and nowadays also offer products for brand awareness. The article let’s some of Berlin based mobile companies (Glispa, Fyber, Splicky) explain what changed and  why....
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