Category: Industry news

Since the very beginning of Splicky DSP, we have not only trusted on our own technology when it comes to the prevention of Malvertising and monitoring of Ad-Quality, but also on 3rd party vendors which are highly sophisticated in detecting fraud activities, ideally before they actually happen. As the...

Improve Digital has just released its new overview listing relevant partners within the Display Ecosystem in Germany. As buying platform specialized in Mobile Advertising we are proud to be listed next to all the desktop players.  Mobile RTA gets more and more traction every day. Create your account today...

Our data partner adsquare just released a new buyers guide to mobile audience data. Thank you for sharing. “Our whitepaper reveals which campaign goals mobile data is best used for, the types of mobile data available on the market and exactly how this data can be employed in campaign...

eMarketer have predicted advertisers in Australia will spend up to $1.36 billion on mobile ads in 2015 based on Q1 results. Themajority of spend is directed to smartphones and this represents a huge 60% increase compared to 2014 spending levels on mobile. For more detailed information, please visit eMarketer Australia Mobile...

Digital video viewing across devices is growing according to new figuresreleased by eMarketer. In the US this year, adults will spend an average of 1 hour, 16 minutes each day with video on digital devices – compare that to 2011, where the time spent came up to 21 minutes...