Sweet Desire @Dmexco 2017
Splicky was happy to welcome a diverse group of advertisers, publishers and partners to our Goldbach Group booth. We could satisfy their desires for delicate Swiss chocolate and deep insights into multiscreen advertising, Synchscreen, Hyperlocal, DOOH perspectives and more....
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DOOH & Mobile for powerful campaigns
Splicky (Jaduda GmbH) explains how digital-out-of-home has evolved at the second Swiss DOOH Summit in Küsnacht. Read more here: https://invidis.de/2017/09/swiss-dooh-summit-2016-spannende-diskussionen-ueber-technologien-und-trends/...
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Programmatic advertising grows by almost 40 percent
According to the Bundesverband Digitale Wirtschaft (BVDW) e.V. (Federal Association of the Digital Economy), the revenue volume generated by programmatic advertising in Germany in the first half of 2017 was 37 percent higher than the previous year’s figure at 353 million euros. More information and figures are available in...
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