Month: April 2015

eMarketer have claimed that mobile ad spending will rise above $100 in 2016 and will account for more than 50% of all digital ads. As the number of consumers with mobile smartphone devicescontinues to rise (especially in developing markets), Marketers are naturally following with mobile advertising dollars. With no...

An interesting survey recently commissioned by the IAB found that 76% of brand marketers consider programmatic buying asimportant but surprisingly, only 27% of them are actually purchasing ads programmatically in the mobile space. Of those brand marketers that do actively use programmaticmethods, overall 87% say they are happy with...

As a special one-off promotion for the rest of April, any Advertiser who uploads $1k to their account and notifies us by email, we will automatically credit their account with an extra $100 FREE as a goodwill gesture! Offer ends 30th April 2015 Advertiser must upload $1000 before credit...