Tag Archives: Mopub

Splicky Integrated Partners Q1 2015

We are often asked by many Advertisers which partners are we
integrated with in order to supply mobile traffic to suit the needs of Marketers in the most flexible approach possible.

The following illustration is the most updated list to-date, and we are in the process of continually adding more strategic partners every quarter to increase our connectivity – in order for you to use just one platform to cover all your needs.

So, if you want access all global mobile real-time bidding inventory, start using Splicky today.

www.splicky.com

Splicky Integrated Partners 2015 Q1
Splicky Integrated Partners 2015 Q1

Splicky adds Private Marketplace

As of today, Splicky has officially been certified to run on the Mopub Private Marketplace which operates the world’s largest real-time bidding (RTB) exchange for mobile in-app ads. A big thanks to the fantastic MoPub team for working closely with our “Smooth” Tech Team to enable this important feature and functionality to become available to our Advertisers.

Private Marketplace (PMP) allows Publishers to offer their premium inventory in a much smaller auction environment. The benefit for Advertisers, is that premium inventory can be accessed
with significantly less competition.

A PMP benefits all parties – Publishers can open-up their inventory in a much controlled environment and gives them more flexibility in terms of what Advertisers can access their Ad space.
This is essential when (for example) Publishers demand brand-safe only Advertisers.

For Advertisers, the ability to access inventory programmatically in a non-competitive environment is a huge advantage, especially when it comes to premium traffic.

As Splicky continues to evolve, we are extremely excited to now include a PMP for Advertiser wanting to access premium inventory with our Mobile Demand Side Platform (DSP).

Register for a free account with Splicky and launch your
mobile campaigns today.

www.splicky.com